Darren McCowan
Darren is a renowned digital marketing strategist and social media influencer with over 20 years’ experience of developing the marketing strategies for established UK brands. Through expert industry insights, his motivation is to help businesses of all sizes keep abreast of the latest marketing techniques and technologies that will help them thrive in an increasingly competitive marketplace.
Business owners understand that delivering an exceptional customer experience at every touchpoint is essential for keeping past, present and future customers happy. Yet, despite the specialist skills[...]
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The phone remains an essential tool for customer service. Yet, many businesses overlook the profound impact of correct phone etiquette and effective communication. Here, we provide our top tips to[...]
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Enhancing Customer Satisfaction with Follow Up Calls Providing a positive experience during a customer's initial interaction with your business is good practice, but less obvious is continuing that[...]
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Customer service is the cornerstone of any successful business, particularly for small enterprises that thrive on building strong relationships with their clients. Exceptional customer service can[...]
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Importance of Effective Call Handling in SMEs Despite the rise of email and electronic communication, the most critical sales and customer service decisions are often made over the phone. Why?[...]
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Outsourcing has become a vital strategy for companies of all sizes. Whether you run a small start-up or manage a large corporation, outsourcing allows you to focus on core business activities while[...]
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When your staff are engaged with other customers or your business is closed for the day, understanding that a voicemail prompt could be your business's first impression on a caller is crucial.[...]
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As a representative of your business, when you answer the telephone, evaluating the nature of the call and the characteristics of the caller you're dealing with can typically be assessed within the[...]
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Receptionists are often the first point of contact for a business, making their role crucial in creating a positive first impression. In today’s fast-paced business environment, managing incoming[...]
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2024… it’s literally just around the corner! So, are you clear about your business New Year's resolutions? What’s your game plan for achieving those aims? And do you know what might get in the way[...]
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